$297.00
Self-Guided | E-Learning
The Purposeful Practice is an 11-week, self-guided business development course for certified coaches and helping professionals who are ready to build a sustainable, values-aligned practice. Most coaches finish their training deeply skilled at the work itself and completely unprepared for the business side of it. This course changes that. Drawing on behavioral science, sales psychology, learning science, and real-world business development strategy, The Purposeful Practice takes you from money mindset to market research, service design to financial planning, and enrollment conversations to a fully built go-to-market strategy. You will learn to price your services with confidence, speak to the problems your clients are actually searching for, conduct discovery calls that convert without pressure, and build a business model that sustains the work you care about. AI integration guidance is woven throughout, so you leave with both the strategy and the tools to execute it. This is not an introduction to coaching business basics. It is where serious practitioners go to build something real.
